Melynda Smith

A BUSINESS + MARKETING BLOG FOR DOULAS, MIDWIVES + BIRTH PROS

Monetize Your Facebook Group (And Grow Your Email List!) with GroupBoss

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Melynda

Former Birth Doula + HypnoBirthing Instructor turned Business Strategist, Marketing Mad Scientist + Sales Funnel Pro. CEO superpowers, activate!

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INTRODUCING
Sacred Systems

A course for New Earth Doulas who want a restorative, abundant, spacious life and business... that supports their nervous system and their family.

Building a value filled, supportive online community is one of the MOST effective ways to grow your doula business. If you’re managing a Facebook group, I’m sure you already understand the power and magic of engaging with and nurturing your audience inside a private space. However, turning your Facebook members into actual clients requires intention, strategic planning, and the right tools. Enter GroupBoss, a game-changing solution designed to help you monetize your Facebook group effortlessly.

Here’s How GroupBoss Works

GroupBoss acts as the beautiful bridge between your Facebook group and your email list. It’s so simple: When new members request to join your Facebook group, one of the membership questions you’ll ask is: “What’s your best email?”. After they answer the membership questions, you’ll approve their request to join your FB group. Immediately after they’re approved, GroupBoss seamlessly integrates them into your email service provider. This automation ensures you never miss out on valuable leads. Now you’re able to contact, nurture and engage with your audience in your Facebook group AND via email. Awesome! 

Benefits of GroupBoss

1. Effortless Email List Building

GroupBoss simplifies the process of building your email list. As your Facebook group grows, so does your email list, expanding your reach beyond the confines of tHe MEtaVErsE. 

2. Targeted Marketing

By having your group members’ email addresses, you can create highly targeted email campaigns. Tailoring your messages to specific audience segments increases the chances of conversions significantly.

3. Automated Engagement

GroupBoss allows you to set up automated email sequences, ensuring that your leads receive timely and relevant content. Automation saves you time and effort while keeping your audience engaged.

4. Data-driven Insights

Gain valuable insights into your audience’s behavior, preferences, and interactions. This data empowers you to make informed decisions, optimizing your marketing strategies for better results.

5. Increased Conversion$

By combining the power of your engaged Facebook group with targeted email marketing, GroupBoss helps you convert interested prospects into paying customers more effectively.

The Importance of Email Marketing

It’s so important that you get people from your Facebook group onto your email list! Here’s what happens if you DON’T:

1. Platform Dependency

Relying solely on social media platforms leaves your business vulnerable to changes in algorithms or policies. If your account is suspended, deleted or your content visibility decreases, your reach diminishes instantly.

2. Limited Audience Insights

Social media platforms provide limited insights into your audience’s behavior. Without comprehensive data, you might miss opportunities to refine your marketing strategies.

3. Reduced Control

Building your audience exclusively on social media means relinquishing control over your communication channels. An email list is a direct line of contact, giving you full autonomy over your marketing efforts.

4. Missed Revenue Opportunities

Without an email list, you’re missing out on the chance to nurture leads over time. Building relationships through email often leads to higher conversion rates, enabling you to maximize your revenue potential.

Conclusion

OK babes, long story short; GroupBoss will allow you to harness the full potential of your amazing Facebook group by getting all those hot leads onto your email list auto-magically. Heck yes! By building a robust email list, you not only protect your business against platform uncertainties but also create a loyal customer base that drives sustainable growth.

You can check out GroupBoss HERE and if you’re just getting started with email marketing, I highly recommend Flodesk.

Have questions? Drop a comment below! I always love hearing from you and am happy to help.

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